Smarter Feedback.
Faster Action.
Advanced Smiley Box™
Designed for Experience Leaders Ready to Build on the Power of the Smiley Button with Advanced, Real-Time Insights.
With six fully customizable buttons, a battery-powered e-ink screen, and instant integration with work order systems, the new FeedbackNow device transforms raw feedback into real-time operational intelligence.
Why Experience & Operations Leaders Are Upgrading to Advanced Smiley Box
Instant Context
Capture the reason behind negative feedback to generate immediate location-based alerts and work orders.
Fully Customizable
From branding to button labels and screen content—tailor it all to your unique use cases.
Smart & Scalable
Built to support multi-location rollouts with consistent metrics and actionable data across your network.
Battery-Powered & Compact
Easy to deploy anywhere with no wiring and built to last.
Perfect For
Airports
Delivering actionable insights that help resolve issues quickly and enhance overall traveler confidence.
- Improved wayfinding
- Cleanliness tracking
- Security experience monitoring
- Gate satisfaction insights
Hospitals
Seamlessly connect with hospital systems to provide actionable insights for continuous improvement.
- Cleanliness monitoring
- Patient satisfaction tracking
- Staff attentiveness insights
- Discharge process feedback
Convenience Stores
Integrate seamlessly with retail operations to provide actionable insights that drive customer loyalty.
- Service speed tracking
- Inventory availability monitoring
- Cleanliness alerts
- Checkout experience insights
Product At-A-Glance
- 6 Configurable Buttons - Customize for common experience drivers
- E-Ink Display - Update messaging anytime, battery-powered
- Checkin & Out - Easy to use check-in and out features to track task completions
- Full Branding - Match your brand and messaging needs
- Instant Alerts & Workflows - Trigger immediate tasks based on responses
- AI & Analytics Integration - Benchmark, analyze, and improve system-wide
The FeedbackNow
Method
Used by Industry Leaders Since 2012
Top enterprises rely on FeedbackNow as the first—and most secure—data capture solution, streamlining solutions from collection to insights.
Attractions
From transit hubs to libraries, our durable buttons withstand heavy use while capturing data to guide service upgrades.
Hospitals
HIPAA-compliant touchless buttons in waiting rooms and discharge areas provide actionable patient insights.
Frequently Asked Questions
Buttons - Setup
How Long do the Batteries Last and What Upkeep is Needed?
The batteries have an estimated lifespan of 3 years or 1 million presses (whichever comes first). They are user-replaceable, and the system provides proactive alerts when power is low. If needed, our support team can assist with replacement—either remotely or in person.
Can I Customize the Feedback Question or Icons?
Yes—both the feedback prompt and icons are fully customizable to suit your specific needs.
Do I Need Wi-Fi to Use the Devices?
No. The system operates on an independent, self-contained network, eliminating the need for IT integration or external internet connectivity.
Buttons - Interactions
What is the Average Engagement Rate for Feedback Buttons?
Engagement typically ranges between 5-20%, with variations based on placements and use cases. Our analytics dashboard helps you track and optimize placement for maximum response rates.
What’s the Difference Between the Original and Touchless?
The Touchless model offers dual input methods, allowing users to either press the button or simply hover their hand near the sensor for contactless interaction.
FeedbackNow Platform
What Happens if One Person Repeatedly Presses the Button?
To prevent spam or accidental multiple submissions, our system includes a configurable lockout feature that restricts repeated inputs. Additionally, an AI-powered algorithm detects and filters anomalous voting patterns—for instance votes by maintenance staff—to maintain data integrity.
How do the Smiley Buttons Collect and Transmit Data?
Customers are presented with a three-option feedback panel (ranging from positive to negative). When a button is pressed, it lights up to confirm the person’s response which is then sent to a central device called a "gateway". All responses are aggregated and processed in this special computer. The buttons themselves monitor battery levels and send low-power alerts, ensuring seamless operation while providing an intuitive way for users to share feedback.
Let Our Experts Design Your Perfect Feedback Solution