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How Ahmed Sékou Touré Airport Improved Passenger Experience with Real-Time Feedback

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How Ahmed Sékou Touré Airport Improved Passenger Experience with Real-Time Feedback

In its ongoing drive to modernize and deliver excellence, Ahmed Sékou Touré International Airport has reached a major new milestone in enhancing the passenger experience. As part of the Airport Service Quality (ASQ) program, SOGEAG has installed passenger satisfaction kiosks throughout the airport, positioned along key points of the customer journey. This important initiative reflects a clear commitment to better understanding passengers’ expectations and continuously improving service quality.

For several years, Ahmed Sékou Touré International Airport has been implementing the ASQ program, which has already enabled the deployment of various tools designed to improve comfort, streamline passenger flow, and strengthen the overall quality of services across the platform.

In October 2025, the airport took a decisive step forward with the installation of FeedbackNow’s passenger feedback devices. These units were strategically placed along the full passenger route - from the check-in area and screening checkpoints to the boarding lounge - including in retail zones.

“We are determined to improve the passenger experience at our airport, and this is just one additional measure. These kiosks allow every traveler to share immediate feedback on the quality of the services they receive. Whether satisfied or not, their opinion matters - it enables us to measure our performance in real time.”
- Mrs. KAMARA Fatoumata NIANG, Director, Quality, Environment and SMS.

To ensure service quality is monitored closely, monthly results will be reviewed by a facilitation committee that includes representatives from the police, customs, airlines, restaurants, cleaning services within the terminal, the lounge, and several other partner organizations.

These reviews will help identify strengths, highlight areas for improvement, and define targeted corrective actions. The goal is clear: to embed a culture of continuous improvement based on practical, measurable data gathered directly from passengers.

The rollout of these kiosks reflects SOGEAG’s ambition to deliver a service that is increasingly high-performing, reliable, and customer-focused. With this digital tool, performance evaluation becomes more precise, faster, and more reflective of real conditions on the ground.

Through this initiative, Ahmed Sékou Touré International Airport reaffirms its commitment to placing passengers at the heart of its priorities while aligning with international quality standards.

Source: https://aeroportahmedsekoutoure.com/Magazine-mensuel-sogeac/Numero-20 (page 27-28)

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